What to know about the EU’s updated anti-greenwashing law

Trellis
By Heather ClancySep 28, 2026, 3:31 am95 ptsTrending
The job of communicating environmental progress in the European Union just got tougher. The Empowering Consumers for the Green Transition Directive (a.k.a. EmpCo), which took effect on Sept. 27, is stricter and more prescriptive than its predecessor. It applies not just to consumer products, but to how an…

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