EV Marketing Failure in USA — and a Honda & Auto Industry Financial Crisis

CleanTechnica
By Zachary ShahanMay 16, 2026, 11:40 am116 ptsTrending
I just saw the following headline from the Wall Street Journal: “Honda’s Never Faced a Crisis Like This—and a Comeback Won’t Be Easy.” The subheading is as follows: “The Japanese automaker reported a $2.7 billion loss amid EV whiplash in the U.S., its biggest market.” My first thought was…

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