Super Bowl Ads For EVs — Reestablishing Brand Identity

CleanTechnica
By Carolyn FortunaFeb 13, 2023, 6:05 pm141 pts
This year's Super Bowl commercials helped automakers to move their existing customer base toward new and important brand connections with EVs. Jeep, GM, and Stellantis used the fascination with Super Bowl commercials to reimagine their brands and reinvigorate their consumer base.

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