Recycled content has a messaging problem — and an opportunity

Trellis
By Paula LeardiniMar 11, 2026, 6:00 am107 ptsTrending
There’s a three-second rule when it comes to packaging: Marketers have just three seconds to convince a buyer to purchase a product. Increasingly, sustainability is influencing those purchase decisions, but new research shows an uphill battle: nearly half of consumers don’t differentiate between terms like…

Read Article Share
Share Article
- email
- x.com
- facebook
- pocket
- reddit
- tumblr
- linkedin
- pinterest

Trending Today on EcoTopical

CleanTechnica

NIO Makes A Profit 127

PHYSorg

New research shows path to affordable water in fast-growing cities 127

Trump Explores Deep Sea Mining in American Samoa

InsideClimate News

Trump Explores Deep Sea Mining in American Samoa 127

Iran war: How green energy shields countries from oil shocks

EHN

Iran war: How green energy shields countries from oil shocks 124

Report raises alarm over GMO wheat as it inches closer to US fields

EHN

Report raises alarm over GMO wheat as it inches closer to US fields 123

A particle accelerator helped scientists create stunning 3D ants

ScienceDaily

A particle accelerator helped scientists create stunning 3D ants 122

Scientists discover tiny plant trick that could supercharge crop yields

ScienceDaily

Scientists discover tiny plant trick that could supercharge crop yields 121

As gas prices rise, there’s a cheaper answer for many people than an electric car

Electrek

As gas prices rise, there’s a cheaper answer for many people than an electric car 119

About EcoTopical

Welcome to EcoTopical Your daily eco-friendly green news aggregator.

Leaf through planet Earths environmental headlines in one convenient place. Read, share and discover the latest on ecology, science and green living from the web's most popular sites.

Featured

Civil rights case probes racism behind…

Civil rights case probes racism behind Cancer Alley pollution

EPA chief met with Bayer CEO over…

EPA chief met with Bayer CEO over Supreme Court fight, agency records show

How J&J, Suntory and Toyota cut…

How J&J, Suntory and Toyota cut industrial heat emissions

The planet is overheating. Why is the…

The planet is overheating. Why is the news looking away?

Rosa Vásquez Espinoza: “Las abejas…

Rosa Vásquez Espinoza: “Las abejas nos obligaron a cambiar la forma de hacer…

A massive asteroid hit the North Sea and…

A massive asteroid hit the North Sea and triggered a 330-foot tsunami

Wednesday’s Headlines Are Leading the…

Wednesday’s Headlines Are Leading the Blind

Trump’s Funding Freeze Has Derailed…

Trump’s Funding Freeze Has Derailed Transit, Undermining Growth and Economic…

Toxic Coal Pollution Spikes to 25-Year High Under Trump

Lawsuit Challenges Trump’s Massive Public Lands Giveaway in Alaska