The trouble with ‘carbon neutral’ — and what comes next

Trellis
By Joel MakowerSep 9, 2025, 1:48 am122 pts
What does it mean to be “carbon neutral”? Is the term past its expiration date? In the latest episode of Two Steps Forward, sustainability communications consultant Solitaire Townsend and I dive deep into the messy, confusing and often misleading world of corporate carbon claims. Also in this episode, Soli…

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