Using social values for profit cheapens them, a new study cautions

ScienceDaily
May 3, 2021, 5:28 pm164 pts
Businesses sometimes align themselves with important values such as a clean environment, feminism, or racial justice, thinking it's a win-win: the value gets boosted along with the company's bottom line. But be careful, warns new research. Using these values primarily for self-interested purposes such as profit…

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