Meat is macho: Why masculinity concepts get in the way of green initiatives to cut meat and dairy consumption

PHYSorg
Sep 4, 2025, 9:57 am219 ptsTop
A new study shows that traditional masculine norms are a significant barrier preventing men from reducing their meat and dairy consumption, and recommends how to better appeal to men to change their dietary ways to mitigate damage to the environment from animal agriculture.

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