Sri Lanka eyes lucrative charismatic species to save lesser-known ones

Mongabay
Sep 23, 2019, 11:11 am77 pts
COLOMBO — Wildlife conservation managers have long known that to protect a species, it helps if the animal is what’s known as charismatic: rare, endangered, beautiful, impressive, dangerous, or a combination of these traits. This focus on charismatic species continues to drive conservation efforts and how…

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