Rio Tinto launches START: the first sustainability label for aluminum using blockchain technology

Green Car Congress
By mmillikinFeb 4, 2021, 3:01 am612 ptsHot
Rio Tinto has launched START, a sustainability label for aluminum based on blockchain technology. START will help customers meet the demand from consumers for transparency on where and how the products they purchase are made. It aims to empower end-users to make informed choices about the products they buy,…

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