Fiat Risks The Abarth Nameplate On An EV

CleanTechnica
By Jennifer SensibaNov 29, 2022, 4:00 pm98 pts
For auto manufacturers, it’s hard to let go sometimes. Performance brands and nameplates have a reputation to uphold, and releasing a bad model under a performance name runs the risk of not only diluting, but potentially destroying the name and brand. So, it’s a big step to see Fiat put the Abarth name on…

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